Business and Marketing Plans

These are very important to have if you’re serious about your career in photography, but I think they’re important to write at the right time in your journey. It takes a few years to really figure out what you want to shoot, how you shoot it, and how you want to make money doing it. It’s a lot to think about.

Earlier this year, I worked with a long time friend of mine Kris Nelson in LA who helped myself and another mutual friend Mark Leibowitz write his marketing and business plans. During the process Kris worked with me by helping me ask myself the right questions and to lay out hierarchical documents that describe my goals, vision, and break down how I intend on achieving them. It was a long process, but a good one. It’s helped to clarify and outline where I want to go with my photography business. It was also a great piece of the package to have when meeting with different reps. They were very impressed that I had my marketing and business plans written out. (If you haven’t read the Reps post, read it here.)

The documents are very personal, thought out, and quite a process. I highly recommend creating them if you are that stage of being ready to move your business forward. Kris was great to work with.

You can find out more at Kris’ website, and contact him with any questions.

http://www.kramaconsulting.com/